How to Create and Use the "Ken Burns Effect" in Divi

Adding dynamic visual effects to your website can greatly enhance its appeal and engage visitors. The "Ken Burns Effect" is a popular technique that smoothly zooms and pans over an image, creating a sense of movement and depth.

In this article, we will guide you through the process of creating and using the Ken Burns Effect in Divi.

The Ken Burns effect is a type of panning and zooming effect used in video production from still imagery. The name derives from the extensive use of the technique by American documentarian Ken Burns.

We will use the Fullwidth Header module to demonstrate how the Ken Burns Effect can be created and applied.

Add a Fullwidth Section
Add the Fullwidth Header module
Set the Title, Subheading text, and any content you want
Go to the Background option → Background Image and set the desired image
Enable the Use Parallax Effect option
Go to Design Tab → Layout and enable the Make Fullscreen option
Go to Advanced Tab → CSS ID & Classes → CSS Class and use one of the following CSS classes:
1. kb-zoomin – zooms in on the image
2. kb-zoomout – zooms out from the image
3. kb-zoomin-right – zooms in and pans right on the image
4. kb-zoomout-right – zooms out and pans right on the image

Go to Divi → Theme Options → General Tab → Custom CSS and add this CSS code:

.kb-zoomout .et_pb_slide .et_parallax_bg {
  animation: zoomout 7s forwards;
  -ms-animation: zoomout 7s forwards;
  -webkit-animation: zoomout 7s forwards;
  -0-animation: zoomout 7s forwards;
  -moz-animation: zoomout 7s forwards;
}

.kb-zoomin .et_pb_slide .et_parallax_bg {
  animation: zoomin 7s forwards;
  -ms-animation: zoomin 7s forwards;
  -webkit-animation: zoomin 7s forwards;
  -0-animation: zoomin 7s forwards;
  -moz-animation: zoomin 7s forwards;
}

.kb-zoomin-right .et_pb_slide .et_parallax_bg {
  animation: zoomin-right 7s forwards;
  -ms-animation: zoomin-right 7s forwards;
  -webkit-animation: zoomin-right 7s forwards;
  -0-animation: zoomin-right 7s forwards;
  -moz-animation: zoomin-right 7s forwards;
}

.kb-zoomout-right .et_pb_slide .et_parallax_bg {
  animation: zoomout-right 7s forwards;
  -ms-animation: zoomout-right 7s forwards;
  -webkit-animation: zoomout-right 7s forwards;
  -0-animation: zoomout-right 7s forwards;
  -moz-animation: zoomout-right 7s forwards;
}

.kb-zoomout .et_parallax_bg {
  animation: zoomout 17s forwards;
  -ms-animation: zoomout 17s forwards;
  -webkit-animation: zoomout 17s forwards;
  -0-animation: zoomout 17s forwards;
  -moz-animation: zoomout 17s forwards;
}

.kb-zoomin .et_parallax_bg {
  animation: zoomin 17s forwards;
  -ms-animation: zoomin 17s forwards;
  -webkit-animation: zoomin 17s forwards;
  -0-animation: zoomin 17s forwards;
  -moz-animation: zoomin 17s forwards;
}

.kb-zoomin-right .et_parallax_bg {
  animation: zoomin-right 7s forwards;
  -ms-animation: zoomin-right 17s forwards;
  -webkit-animation: zoomin-right 17s forwards;
  -0-animation: zoomin-right 17s forwards;
  -moz-animation: zoomin-right 17s forwards;
}

.kb-zoomout-right .et_parallax_bg {
  animation: zoomout-right 7s forwards;
  -ms-animation: zoomout-right 17s forwards;
  -webkit-animation: zoomout-right 17s forwards;
  -0-animation: zoomout-right 17s forwards;
  -moz-animation: zoomout-right 17s forwards;
}

@keyframes zoomout {
  0% {
    -ms-transform: scale3d(1.5, 1.5, 1.5) translate3d(-0px, 0px, 0px);
    -webkit-transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
    -o-transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
    -moz-transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
    transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
    animation-timing-function: linear;
  }

  100% {
    -ms-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -webkit-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -o-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -moz-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
  }
}

@keyframes zoomin {
  0% {
    -ms-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -webkit-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -o-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -moz-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    animation-timing-function: linear;
  }

  100% {
    -ms-transform: scale3d(1.5, 1.5, 1.5) translate3d(-0px, 0px, 0px);
    -webkit-transform: scale3d(3.5, 3.5, 3.5) translate3d(0px, 0px, 0px);
    -o-transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
    -moz-transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
    transform: scale3d(1.5, 1.5, 1.5) translate3d(0px, 0px, 0px);
  }
}

@keyframes zoomout-right {
  0% {
    -ms-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    -webkit-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    -o-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    -moz-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    animation-timing-function: linear;
  }

  100% {
    -ms-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -webkit-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -o-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -moz-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
  }
}

@keyframes zoomin-right {
  0% {
    -ms-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -webkit-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -o-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    -moz-transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    transform: scale3d(1.1, 1.1, 1.1) translate3d(0px, 0px, 0px);
    animation-timing-function: linear;
  }

  100% {
    -ms-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    -webkit-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    -o-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    -moz-transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
    transform: scale3d(1.5, 1.5, 1.5) translate3d(-150px, -20px, 0px);
  }
}

Save the changes

The result can be seen in the video below:

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